Privacy Policy

PlantFair.co.uk

Last updated: 31 October 2026

Privacy Policy — Summary

PlantFair respects your privacy.

We do not use advertising or marketing cookies, and we do not track you across other websites for advertising purposes.

We collect the information necessary to operate PlantFair, manage nursery registrations, maintain our plant catalogue and respond to enquiries.

Information provided by nurseries for their public profiles may be displayed on the website. Private account and registration information is not made publicly available.

We do not sell your personal information or use it to send marketing communications.

Privacy Policy — Full Text

PlantFair is operated by Hortura Ltd, registered in England and Wales under company number 12962506.

We are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store and protect information when you visit www.plantfair.co.uk or use our services.

Hortura Ltd is the data controller responsible for personal information collected through PlantFair.

1. Information We Collect

We collect personal information in the following ways.

a. Information you provide

When you contact PlantFair, register an account or apply to join as a nursery, we may collect:

  • Your name and email address.
  • Contact details, including telephone numbers and addresses.
  • Account registration and authentication information.
  • Information about your nursery, its ownership, operation and contact details.
  • Information and photographs submitted for publication.
  • Messages, enquiries and other information you choose to provide.

We only ask for information relevant to the services we provide.

b. Automatically collected information

When you visit PlantFair, our website and hosting systems may record technical information, including:

  • IP address.
  • Browser and device information.
  • Date and time of access.
  • Pages requested.
  • Technical errors and security-related activity.

This information is used to operate, maintain and protect the website.

2. How We Use Your Information

We use personal information to:

  • Operate and maintain the PlantFair website.
  • Create and administer user accounts.
  • Receive, assess and manage nursery applications.
  • Maintain nursery profiles and the shared plant catalogue.
  • Communicate with registered nurseries about their participation.
  • Respond to enquiries and provide assistance.
  • Maintain website security and investigate technical problems.
  • Comply with legal obligations.

We do not use your personal information for advertising or unsolicited marketing.

Our lawful bases for processing personal information are, as appropriate:

  • Contract: where processing is necessary to provide an account or service you have requested, or to take steps towards doing so.
  • Legitimate interests: where necessary to operate, improve and protect PlantFair, maintain accurate directory information and respond to enquiries, provided these interests do not override your rights.
  • Legal obligation: where we must retain or disclose information to comply with the law.
  • Consent: where we specifically request your permission for an activity that requires it.

3. Public Nursery Information

PlantFair publishes information about participating nurseries to help visitors discover plants and the businesses that grow and sell them.

This may include nursery names, locations, business contact details, website addresses, descriptions and photographs supplied for publication.

Nurseries can contribute information to PlantFair's shared plant catalogue. Plant records and associated photographs may remain available on PlantFair after an individual nursery ceases to participate, in accordance with our Terms & Conditions and applicable data protection rights.

Private account details, passwords and information supplied solely for registration or administration are not published as part of nursery profiles.

4. Cookies and Tracking Technologies

PlantFair uses cookies and similar technologies where necessary for the operation and security of the website.

These may be used to:

  • Maintain secure login sessions.
  • Protect forms and accounts against unauthorised activity.
  • Remember information necessary for the website to function correctly.

We do not use advertising or marketing cookies, or track visitors across other websites for advertising purposes.

You can manage or disable cookies through your browser settings, although doing so may prevent some website features from working correctly.

5. Sharing Your Information

We do not sell, rent or trade your personal information.

We may share information with trusted service providers where necessary to operate PlantFair, including website hosting, technical infrastructure and email delivery providers.

These providers are required to handle personal information appropriately and in accordance with applicable data protection requirements.

We may also disclose information where required by law or where reasonably necessary to protect the security and lawful operation of PlantFair.

Information deliberately published on public nursery profiles will be accessible to website visitors.

6. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, alteration or disclosure.

Access to private information is restricted to authorised users and those who need it to operate the service.

Although we take security seriously, no internet-based service can guarantee absolute security.

7. Your Rights

Under UK data protection law, you may have the right to:

  • Request access to the personal information we hold about you.
  • Ask us to correct inaccurate or incomplete information.
  • Request deletion of your personal information in certain circumstances.
  • Request restriction of how your information is processed.
  • Object to processing based on legitimate interests.
  • Request transfer of certain information to another provider.
  • Withdraw consent where processing relies on your consent.

These rights are subject to applicable legal conditions and exemptions.

To exercise your rights or raise a concern about how your information is handled, please contact us through the PlantFair Contact page.

You also have the right to complain to the Information Commissioner's Office (ICO) , the UK's data protection regulator.

8. Retention of Personal Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including operating accounts, managing nursery participation, maintaining records and complying with legal obligations.

Where an account is closed or a nursery ceases to participate, we will remove or anonymise personal information that is no longer required, subject to legitimate operational needs and legal obligations.

Shared plant catalogue information may be retained independently of an individual nursery's participation, subject to applicable data protection rights.

Technical and security records are retained only for as long as reasonably necessary for their purposes.

9. Changes to This Privacy Policy

We may update this Privacy Policy as PlantFair develops or our legal obligations change.

The current version will always be available on this page, together with its date of revision.

10. Contact Us

If you have any questions about this Privacy Policy, wish to exercise your data protection rights or have concerns about how your information is handled, please contact:

Hortura Ltd
Company registration number: 12962506
Website: www.plantfair.co.uk
Contact: Through the Contact page on our website.

We will respond to privacy enquiries and complaints in accordance with applicable data protection requirements.